Chris Kamara Soundboard

Marie Curie Cancer Care asked us to help them promote the work that Chris Kamara is doing as their Ambassador to the Football League during the 2010/11 season.

The former footballer turned pundit has become a cult hero thanks to his passionate style and popular catchphrases. Because Kammy is such a great character, we put him right at the centre of this fun campaign featuring a video soundboard.

Our design principles were to keep things fast and simple with a single-page layout, simplified competition entry form, and clear calls to action. There's even a mobile-optimized version, so you can get your footy fix on the go.

Go and play with the Chris Kamara Soundboard - it's "unbelieveable!"